At Keystone Commercial Real Estate, our team takes pride in being more than just brokers—to our clients, we are strategic expansion partners. Our ongoing work with Jax Kar Wash is a prime example of how the right real estate strategy can fuel a brand’s evolution from a local staple into a dominant regional leader.
We are excited to announce that we have officially secured the next Jax Kar Wash location in Waterford, Michigan.
A Milestone for the Jax Brand
This new Waterford site is a key piece of the puzzle in what has become one of the most impressive retail growth stories in the Midwest. As recently detailed in Crain’s Detroit Business, Jax Kar Wash has undergone a massive transformation to meet the needs of the modern consumer.
By combining a legacy of quality with a sophisticated “Unlimited Club” subscription model and the backing of TRP Capital Partners, Jax has rapidly scaled its footprint. The company has grown from nine locations in early 2022 to a projected 66 locations across the region by the end of 2025.
Read the full feature in Crain’s: How a Michigan car wash chain is scaling across the region
The Real Estate Strategy
Scaling at this velocity requires more than just finding available land; it requires an strategic mindset. Matthew Berke of Keystone Commercial Real Estate serves as the exclusive tenant representative for Jax, navigating the high barriers to entry that define the car wash sector.
For the Waterford deal (and the many others currently in the pipeline), Matthew focuses on:
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High-Impact Sites: Identifying locations with optimal traffic flow and demographics.
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Zoning & Entitlements: Managing the complex municipal requirements and site-specific challenges unique to car wash developments.
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Market Synergy: Ensuring new sites complement Jax’s existing network while capturing new customer bases in high-growth corridors.
Looking Ahead
The Waterford location is another win for a brand that continues to set the pace for the industry. As Jax Kar Wash continues its mission to dominate the Michigan and Great Lakes markets, Keystone is honored to be the engine behind their site selection and real estate execution.
Have a site that fits the Jax Kar Wash profile? Reach out to Matthew Berke at Keystone Commercial Real Estate to discuss future opportunities.
